CLEAN RECYCLING INITIATIVE

ISMC
International Sustainable Market Competition

We’re preparing the next evolution of ISMC to welcome a much larger, more inclusive global audience. To do this right, we’re pausing this year’s competition while we redesign the experience, partnerships, and infrastructure that will scale with our mission.

Why are we pausing?

ISMC has grown rapidly since its launch. To reach more students, educators, and partners across regions and time zones, we’re upgrading our program design and technology so participation is simpler, fairer, and more impactful.

Our MissioN

The International Sustainability Marketing Competition (ISMC), a hallmark event by the Clean Recycling Initiative™, stands as a beacon of excellence, inviting post-secondary students from across the globe to engage in a competition like no other. 

This annual case competition is more than just an event, it’s a movement towards integrating sustainability into the fabric of our future marketing leaders’ strategies.

Two women examining eco-friendly bags in a fashionable boutique setting, highlighting sustainable shopping.

Uniting Visionaries for Environmental Stewardship

The ISMC is not just a competition… it’s a global classroom where participants delve into the pressing environmental issues of our time, learn about the pitfalls of greenwashing, and emerge with a solid foundation in sustainable marketing strategies. 

Our mission is clear: to imbue the public and next generation of professionals with a sustainability-first approach to their future endeavors.

Our Core Values

The International Sustainability Marketing Competition (ISMC) is a movement towards integrating sustainability into the fabric of our environmental sustainability efforts.